
Industry Truth 16 of 30
The "Genre" Trap: Marketing Silos
Tales From A Harrogate Caravan
The Full Story
The industry’s obsession with genre silos is about making retail easier for bookstores and online algorithms. If a book doesn't fit a tidy category, it doesn't get a clear spot on the shelf, which threatens the publisher’s projected sales. This is a business convenience, not a literary requirement. By constantly forcing writers to "stick to their lane," the industry prevents the evolution of genre and stifles stories that don't conform to legacy marketing tropes. We don't manage shelves; we cultivate stories.
Publish On Your Terms
No query letters. No eight-week silence. Just your story, read and answered.

